About Usability Testing Services
Usability testing services aim to evaluate the easiness and user-friendliness of your software, website, or application from the viewpoint of real users. In other words, when you hire usability testing services company, you’re enabling a squad of professionals to carry out extensive testing which emulates actual usage as close as possible to identify any potential usability problems before they hurt your end-users’ experience.
Our services include the following steps:
- Understanding your product: we deeply understand the product, its purpose, target audience, and key features. It helps us create relevance tests that would cover all user interactions of interest.
- Developing personas and usage scenarios: we create several such personas along with the description of usage scenarios, which these personas can actually face when using your product. This way, our testing process will simulate the broad spectrum of actual user activities, from performing the crucial tasks to carry out some more obscure functions that are undiscovered to the first-time user.
- Getting participants: we also select several real users from your target audience. It guarantees that the quality and feedback we collect are actually the insight into the way your real user base feels about your project.
- Performing the tests: after we have selected the participants, we run the usability sessions. They can be held as face-to-face meetings or via remote tests. We can also employ eye tracking technology. During these sessions, the users are requested to do their initially defined tasks while our observers take notes about any difficulties they face along the way.
- Analysis and reporting: after we’ve completed the usability tests, our squad will review the data in search of patterns and key points of user experience concern. We will produce a detailed report on the matter including the insight into how your users actually reach your product and our feedback on the matter.
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